Advertise to a community, step by step

Communities on JollyBee, such as clubs, trail networks, studios and causes, sell space on their pages, emails, events, shop and day permits. Each community chooses what it offers, sets its own prices and approves every booking. This guide covers the whole journey. For more detail, see Buy advertising space from a community.

What you can book

Each community chooses which of these it sells:

• A banner on its community page, its shop tab, or its events tab and event pages.
• A tile its members see on its overview.
• A banner in its newsletters, or at the foot of the notice emails it sends.
• A band on every day permit it issues, on screen and on the printed permit.
• Your logo on the discover map, at your address.

The artwork size for each is in Advertising creative sizes and specifications.

Step 1: Find the right community

• Ask a community for its media pack. It shows who the community reaches, a picture of each space, its prices and who to talk to.
• Scan the advertising QR code on a community's posters or stickers to see what it offers.
• Once you have an account, browse every community with space for sale under Discover communities.

Choose the community because its people fit what you offer, then choose the space that fits the job: an event sponsor around a race or gathering, a newsletter banner for the inbox, a day permit sponsor for people heading out on the trails.

Step 2: Create your business account

1. Go to JollyBee for Businesses and create your account.
2. Enter your Business name, Work email and a Password. Your Website (optional) and Category (optional) help communities know who you are.
3. In your business account, open Profile and fill in Registered business name, Company registration no., VAT number (if any) and Contact person.
4. For a map pin, also add your Address, Latitude and Longitude.
5. Choose Save profile.
6. Under Supporting documents, upload your Company registration document and an ID / authority document. Only the JollyBee review team sees them.

JollyBee then reviews and verifies your business. You can browse while you wait; booking unlocks once your business is verified.

Step 3: Book a space

1. Open Discover communities. The Book online button in a community's media pack takes you straight to its spaces.
2. Under the space you want, open Book this placement.
3. Enter a Campaign name, the Starts and Ends dates and your Objective, such as more store visits.
4. Leave Budget empty unless you have agreed a fixed amount with the community: above 0, it becomes the amount you are invoiced.
5. Choose Submit booking.

The community is notified. Your booking waits for its approval and does not show until then.

Step 4: Add your artwork

1. Open Campaigns and choose your campaign.
2. Under Creatives, check the Recommended image size, then upload a PNG or JPG of up to 10 MB as the Creative image.
3. Add a Headline, a short Body, the CTA text for the button and the Target URL people go to.
4. Choose Add creative.

Good artwork is readable on a phone, makes one clear offer and links to a page about that offer. The headline is also read aloud to people using a screen reader.

Step 5: Agree the price

The community may accept your booking at its listed price or talk it through with you. Use Messages on your campaign: write your message, add a counter rate if you want to offer a different price, and choose Send. The community accepts the final price and approves the booking.

Step 6: Pay

When the community raises your invoice, it appears under Invoices on your campaign and in Billing. Choose Pay now and pay securely online. Your ad starts showing once it is paid and the community has put it live, from your start date to your end date.

Step 7: See your results

Your campaign shows its Impressions, Clicks and CTR, the share of people who saw your ad and clicked it. Use them to compare communities and spaces, and to decide what to book next.

Not a registered business?

A club, a cause or a group without a company registration can still reach a community. Contact the community through its media pack and send your artwork, your link and the dates you want. The community can book the space for you and send you a secure payment link, or offer you the space free of charge. That choice is the community's.